2013 Wedding Gowns

The fall and winter seasons are a favorite among most brides, and it’s easy to see why! Not only is the scenery picture-perfect, but your event also dodges that dreaded summer heat. Another opportunity for these brides is the chance to dress in the seasons coolest gowns, fit perfectly for their big day!

Whether you’re the fashion-forward bride or the comfort-seeking bride, Mahaffey’s favorite gown trends have you covered! Brides seeking that daring look, try a blush shaded gown or a gown with vine-like details. For the bride seeking comfort during those chillier nights, try gowns with long sleeves, cap sleeves, or cowl backs. These trends will leave all of your guests’ dazzled throughout the entire night!

Every bride wants to look and feel amazing on her big day, but she also wants their guests to have some fun! Mahaffey Tent & Party Rentals has a wide range of rental items that will captivate guests and highlight your season trending gown. Stop by our showroom or call to make an appointment with one of our event specialists today at 901.457.4538!

Follow us on Pinterest to see more of our favorite bridal trends!



Photo courtesy of Maggie Louise


Mahaffey Partner Spotlight: The Barefoot Bride

One of Mahaffey’s all time favorite bridal shops, offering stunning wedding gowns at a fraction of the retail price, is The Barefoot Bride in Memphis, Tennessee. New designer gowns with names such as Maggie Sottero, Allure, Watters, Jim Hjelm, and Pronovias, in sizes 0-30 are sold at 30-80% off retail! The Barefoot Bride believes that “every bride should be able to wear her dream dress without having to sacrifice style and elegance because of budget.” How AWESOME!

On July 18th, we would love for all our brides to join us at a Beauty Happy Hour from 5 until 7 p.m. at The Barefoot Bride. Vendors including Hotshots Photobooth, AM Photography and Propcellar will be there along fun activities and entertainment for guests.

Call The Barefoot Bride at 901.481.6906 or email them at thebarefootbride@hotmail.com to schedule a bridal appointment, or to find out more about the Beauty Happy Hour!

Did You Know: Maggie Louise Bridal

September 13 was the grand opening of Collierville’s newest bridal boutique, Maggie Louise. Mahaffey was absolutely thrilled to be a part of this event, sponsoring the boutique and providing bistro tables and linens. We were so impressed by the chic atmosphere and beautiful designer wedding gowns that were on display. This boutique is one-of-a-kind in Memphis, offering couture wedding dresses.

Maggie Louise is open for appointments only, Monday and Wednesday through Saturday. Be sure to follow @mlbridal on Twitter, @maggielouisebridal on Instagram and Maggie Louise on Facebook for updated news and more fabulous pictures!

Inside of store

Busy night at Maggie Louise

guest book

Guest book for visitors


Some of the beautiful bridal accessories offered

wedding dresses

Several of Maggie Louise’s gowns

Did You Know Series: Wedding Consignment

Consignment shops have become a popular alternative when shopping, and today’s brides are now joining in on the trend.

Brides have been turning to bridal consignment stores for dresses, decorations and more! Not only are these places great for brides-to-be, but they are also fantastic for newlyweds who need extra cash. Most bridal consignment shops also offer dresses for bridesmaids, school dances and parties.

For future brides, these shops create the perfect place to purchase price reduced designer dresses and decorations. For the newly married, consignment shops offer cash for those decorations residing in the attic and dresses never to be worn again.

Bridal Bargainistas was an event that made its way to Memphis this past July. This bridal and event consignment sale not only offered wedding dresses but everything from candles to bouquet jewelry. They will return next July, so whether you will be needing a wedding dress or ready to sell your gently used decorations, the Bridal Bargainistas sale could be for you!

The Barefoot Bride in Memphis is another shop going green, offering consignment dresses. Although consignment dresses do not make up their complete inventory, they still accept and sell new and gently worn dresses under five years. Make your appointment today and join in on this new trend!

Barefoot Bride

Two of Mahaffey’s event specialists at Barefoot Bride

Brides For A Cause

Calling all brides-to-be! The Center for Building Hope is a non-profit organization that is dedicated to providing information, services and programs for cancer patients, caregivers and their family members. The Center for Building Hope is the Brides Against Breast Cancer’s parent organization. This organization also aims to help cancer patients and their families. The Brides Against Breast Cancer will be in town THIS WEEKEND, August 9th through the 11th, for Brides Against Breast Cancer Charity Wedding Gown Sale. This event has been making its way around the nation, and we are so excited for it to come to Memphis.

The event will take place at The Esplanade Memphis, with the VIP Pink Power Hour Event kick starting the weekend festivities on Thursday. The Pink Power Hour will consist of cocktails, appetizers, models showcasing the gowns and  a sneak peak of the wedding dresses. The Charity Wedding Gown Sale takes place on Friday and Saturday, extending from 10 am until 8 pm Friday and 10 am until 5 pm on Saturday. The sale will feature more than 1,000 wedding gowns, almost half of which were donated brand new directly from designers and bridal retailers!

Be sure to visit the event details to see how you can attend! Don’t miss your chance to find your dream wedding dress and make a difference.


Brides Against Breast Cancer

Double the Dress, Double the Fun!

Many brides are kissing traditional ways goodbye! It’s generally accustom for a bride to wear one dress on her wedding day, but one of the latest and hottest new trends is to have two wedding day dresses – one for the ceremony and one for the reception. We’ve seen lots of celebrities, including Carrie Underwood, participate in this trend! Take a look at her beautiful, custom made Monique Lhuillier gowns.

Carrie Underwood’s ceremony dress
Carrie Underwood’s reception dress

Of course we know that a Monique Lhuillier gown (especially two custom ones) isn’t exactly what the average woman would call affordable, but no worries! We’ve found some fancy 2-in-1 options by David’s Bridal that won’t break the bank. 🙂 We love this first look because the dress goes from sophisticated to fun with just one zip — we especially love that it’s only $549!

To get this same look, click here!

We also love this next David’s Bridal gown because in a matter of minutes it’s transformed from elegant and beautiful to flirty and fun! And the best part — its also only $549!

 To get a similar look, click here!

Happy wedding dress shopping to all the brides out there! If you decide to do wear a 2-in-1 gown on your wedding day, we know it’s something you and your guests are sure to remember. Feel free to share your thoughts and pictures with us below in the comments or on our Facebook page! We’d love to hear from you!